Get my 7-day jumpstart
to become a fiscal femme

Ashley Feinstein


Associate Certified Coach (ACC)
International Coach Federation (ICF)

Certified Professional Coach (CPC)
Institute for the Professional Excellence in Coaching (iPEC), an ICF accredited institution

Bachelors in Finance from the Wharton School at the University of Pennsylvania


International Coach Federation
Chi Omega

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I was an investment banker, working long hours, making the big bucks but at the end of the day I had nothing saved to show for it. Why? I was spending to make myself happy. C’mon I work so hard, I deserved to splurge on myself, right? Did it work? Nope! I was exhausted, out of shape, and lost touch with my friends and family.


When I was ready to transition to a new job with a lower salary but better lifestyle, I knew that my relationship with money would have to change for it to work. When I got started, I realized that I knew nothing about managing my own finances. I thought… if I know nothing about personal finance with a finance degree and three years of experience working in the financial services industry, then others probably don’t know about this money stuff either. I started writing about my money journey and sharing what I had learned on my blog, the Fiscal Femme and the rest is history.


I’ve since dedicated my life to helping others transform their financial wellness! I am a certified life coach specializing in money and personal finance. I have worked in the financial services industry for over ten years: first as an investment banker, then in corporate finance and most recently running the Fiscal Femme.  I graduated with a degree in Finance from the Wharton School at the University of Pennsylvania.



We are out to demystify the world of money and personal finance in a fun and accessible way.

We believe financial well-being is the cornerstone of equality — this means women getting paid what they’re worth, investing in women-owned businesses and getting women leaders on boards and management teams. 

Get my 7-day jumpstart
to become a fiscal femme